{"id":458,"date":"2011-08-15T15:27:17","date_gmt":"2011-08-15T19:27:17","guid":{"rendered":"http:\/\/www.websitebroker.com\/articles\/?p=458"},"modified":"2011-12-11T22:43:48","modified_gmt":"2011-12-12T02:43:48","slug":"how-do-you-set-your-domain-at-a-price-that-will-sell","status":"publish","type":"post","link":"https:\/\/www.websitebroker.com\/articles\/domain-names\/how-do-you-set-your-domain-at-a-price-that-will-sell","title":{"rendered":"How Do You Set Your Domain at a Price That Will Sell?"},"content":{"rendered":"<p>It&#8217;s perhaps the top question that people selling domains always seem to ask last<a name=\"_GoBack\"><\/a>: what is the right price?<\/p>\n<p>Selling, after all, is a bit of an art form. And whether you&#8217;re selling an antique to a pawn shop or selling your company&#8217;s services to a high-end company, finding the right price match is integral to making sure that you can seal the deal. You don&#8217;t want to come across as too expensive, of course, but in many situations, being too cheap can be just as bad.<!--more--><\/p>\n<p>The problem is, there&#8217;s no real way to measure your website or domain&#8217;s value except by using some valuation tools &#8211; none of which actually guarantee that you&#8217;ll actually receive the price your domain is valued at. So where do you go from here? Well, keep reading, because we&#8217;re going to tell you how the experts at WebsiteBroker.com price their domains.<\/p>\n<p><strong>Three Ways to Do Your Homework<\/strong><\/p>\n<p>Doing your homework before you list your <a title=\"domain for sale\" href=\"http:\/\/www.websitebroker.com\/\" target=\"_self\">domain for sale<\/a> is absolutely critical, because you want your site to sell quickly. Sure, you can re-adjust your asking price for a domain when you don&#8217;t get any offers, but if that sounds like an appealing way to do it, you have more patience than a lot of domain sellers out there.<\/p>\n<p>So here are a few ways to do your research and find out a reasonable asking price:<\/p>\n<p>1.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Look up the asking prices for similar domains. And we don&#8217;t just mean domains within the same niche as yours &#8211; look at the asking prices for domains of a similar <em>quality<\/em>. You&#8217;ll start to get a good feel as to what these domains can fetch. And keep in mind: the longer a domain&#8217;s been listed for sale, the less likely it is that their asking price is reasonable.<\/p>\n<p>2.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 Make sure you know your niche. Once you&#8217;ve done the research above, it&#8217;s important to remember that each niche is different &#8211; a top-quality domain name for &#8220;watches&#8221; will probably sell for a lot more than a top-quality domain name for &#8220;biodegradable band-aids.&#8221; So use your common sense.<\/p>\n<p>3.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 If you can, monitor who&#8217;s getting the offers and ask yourself why the price looks so attractive &#8211; and ask yourself what kind of price you might ask for <em>your<\/em> domain to attract similar attention.<\/p>\n<p><strong>If at First You Don&#8217;t Succeed&#8230;<\/strong><\/p>\n<p>Once you list your domain for sale at a price you determined using the research we just discussed, you&#8217;ll hopefully get a few decent offers. But if you find that offers aren&#8217;t coming in &#8212; or the ones that are simply aren&#8217;t up to your asking price &#8212; try re-listing your site for a reduced price. You don&#8217;t have to bend so far to the market&#8217;s whim that you end up feeling hosed in the end, but you should be willing to make a concession or two along the way to a domain sale.<\/p>\n<p>It&#8217;s tempting, especially after all of your research, to expect more out of a buyer, but remember that every sale is ultimately about what you&#8217;re willing to sell your domain name for and feel happy about at the end of the day.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s perhaps the top question that people selling domains always seem to ask last: what is the right price? Selling, after all, is a bit of an art form. And whether you&#8217;re selling an antique to a pawn shop or selling your company&#8217;s services to a high-end company, finding the right price match is integral to making sure\u2026 <span class=\"read-more\"><a href=\"https:\/\/www.websitebroker.com\/articles\/domain-names\/how-do-you-set-your-domain-at-a-price-that-will-sell\">Read More &raquo;<\/a><\/span><\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[221],"tags":[235,287,286,280],"_links":{"self":[{"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/posts\/458"}],"collection":[{"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/comments?post=458"}],"version-history":[{"count":4,"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/posts\/458\/revisions"}],"predecessor-version":[{"id":598,"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/posts\/458\/revisions\/598"}],"wp:attachment":[{"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/media?parent=458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/categories?post=458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.websitebroker.com\/articles\/wp-json\/wp\/v2\/tags?post=458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}